Logos
Turtle ships in two forms: a standalone mark (the icon on its own) and a full logo (the mark with the wordmark). Pick the variant that has contrast against your background.
| File | Use |
|---|---|
Full-NinjaBlack.png, Full-NinjaBlack.svg | Full logo on light backgrounds. Prefer the SVG. |
Full-WhiteWise.png, Full-WhiteWise.svg | Full logo on dark backgrounds. Prefer the SVG. |
turtle-logo-black.png | Mark only, for light backgrounds. |
turtle-logo-white.png | Mark only, for dark backgrounds. |
light.png, dark.png | Theme variants for light and dark interfaces. |
Use the SVG files wherever your medium supports vectors. They stay sharp at any size. Reach for the PNG files only when a raster image is required.
Colors
The Turtle palette is built around a single green. Use the primary for brand surfaces and calls to action. The light and dark variants are for hover, accents, and contrast.| Color | Hex | Use |
|---|---|---|
| Primary green | #15A323 | Brand surfaces, primary buttons, accents. |
| Light green | #06C94E | Hover states, highlights, lighter accents. |
| Dark green | #14801F | Pressed states, text on light backgrounds, deeper accents. |
Logo usage
Do
Keep clear space around the logo so nothing crowds the mark. Scale it proportionally. Place the dark logo on light backgrounds and the light logo on dark backgrounds.
Do not
Do not recolor the logo. Do not stretch, skew, or rotate it. Do not add effects. Do not place the light logo on a light background or the dark logo on a dark background.
Attribution for partners
If you embed a Turtle Earn or Streams claim UI inside your own product, follow these rules so users understand where the experience comes from.Show a visible credit
Display a “Powered by Turtle” credit on any surface that embeds a Turtle Earn or Streams claim UI.
Link back to Turtle
Link the credit to turtle.xyz.
Do not imply endorsement
Attribution credits the technology. It does not mean Turtle endorses, audits, or vouches for your product. Do not state or imply otherwise.
Building a claim UI or distribution into your product? See Turtle Earn and the Streams overview for what these surfaces do.
Download
The full media kit, with logos and additional assets, is available as a single archive.Download the media kit
Turtle Club Media Kit (zip).